Brewing Success: Cafe Domino’s New Chapter with Star8 Corporation (OTC: STRH)

Cafe Domino, a flagship subsidiary of Star8 Corporation (OTC: STRH), is a fully integrated coffee roaster renowned for its high-quality, freshly roasted coffee beans. Sourcing its products globally, Cafe Domino offers a diverse selection of coffees that cater to all tastes. The recent acquisition of Impagliazzo Holdings Group and new leadership heralds an exciting era of growth and innovation for the company.

Acquisition and New Leadership

On March 13, 2023, Star8 Corporation successfully acquired Impagliazzo Holdings Group, a company with significant investments in real estate, hospitality, and coffee distribution. This acquisition was accompanied by the appointment of Mr. Pino Impagliazzo as the new CEO of Star8 Corporation. With a successful entrepreneurial background and deep family ties to the real estate and coffee industries, Mr. Impagliazzo is expected to drive significant growth and innovation within the company.

New Headquarters

Aligning with the new management vision, Star8 Corporation has relocated its headquarters to Miami, Florida. This strategic move aims to leverage Miami’s vibrant business environment and logistical advantages to fuel the company’s growth and expansion strategies.

Expansion of Cafe Domino

Cafe Domino, a renowned Florida-based coffee roaster and a major player in the Latino coffee market in Florida, is poised for significant expansion. Supported by Star8, Cafe Domino plans to enhance its roasting operations and green coffee import business. The company will begin distribution in New York, New Jersey, and Connecticut in the fourth quarter of 2024.

On May 17, 2024, Cafe Domino announced its expansion into popular South Florida supermarkets. “Miami has a rich history with Cafe Domino, and we are committed to being the market leader here,” said Pino Impagliazzo. He emphasized the company’s unique family history and strong community ties, which are expected to drive continued success in South Florida.

Cafe Domino has secured new distribution in several major grocery retailers across Florida, with a presence in nearly 100 locations. The company has added four SKUs of bagged coffee (10oz, 14oz, 2-pound bags, and Frack packs) to select stores. With plans to expand to an additional 120 supermarkets within the next 12 months, Cafe Domino is negotiating to open a flagship cafe in Miami’s Little Havana. This cafe will serve as a hub for coffee lovers, celebrating Miami’s rich coffee culture.

Furthermore, Cafe Domino is now available in Novotel Miami Brickell, enhancing its presence in the hotel industry. This addition marks a significant milestone in the company’s expansion strategy, providing premium coffee options to hotel guests and enhancing their overall hospitality experience.

Strategic Growth and Market Presence

Since its acquisition by Impagliazzo Holdings Group in 2020, Cafe Domino’s sales in Florida have increased significantly. The brand has secured over 350 accounts, including boutiques, grocery retailers, and large restaurant chains. In just three years, Cafe Domino has seen a rise in sales, reflecting its strong market presence and growing consumer demand. With over 10 million cups of Domino’s coffee brewed, the company is in an aggressive growth stage with the goal of becoming the coffee of choice nationwide.

Launch on Amazon

On June 27, 2024, Cafe Domino announced its official launch on Amazon. This strategic move enhances the company’s online channel approach, aiming to drive revenue growth and capture a wider online customer base. By launching on Amazon with a third-party distributor, Cafe Domino will access millions of potential customers, utilize advanced marketing tools, ensure prompt and reliable delivery through Fulfillment by Amazon (FBA), leverage data analytics for marketing strategies and product development, and integrate its online and offline presence to provide a seamless customer experience.

“We are thrilled about our launch on Amazon, which marks a significant step in our nationwide strategy,” said Pino Impagliazzo. He also announced the launch in New York City, highlighting the potential for increased revenue and expanded customer base. The tailored coffee offerings in New York will include espresso machines and grinders provided through a recently entered agreement with the iconic EVOCA group, a leader in coffee equipment.

Cafe Domino’s presence on Amazon and its expansion into New York City are expected to significantly boost revenue by expanding its customer base and increasing sales volume both online and in the hospitality industry. With strategic leadership and a clear vision, Cafe Domino is well-positioned for continued growth and success in the competitive coffee market.

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